From the category archives:

Search Engine Marketing

Tackling Spam on the Social Web

May 20, 2009

Social media is the next evolution in how we use the web. However, with all the great things that have come from our new found ability to connect on the web, we’ve also made the creation of spam much easier.

Nowadays, it’s easy for almost anyone to create a presence on the web. With our quest [...]

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Stop Chasing People That Don’t Care About You

December 2, 2008

One of the things that drives me nuts are people that create web strategies without any thought of how it helps a company. (Brand reinforcement on its own is not a successful goal.)
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I go crazy when I see people still citing digg as a viable social media strategy, or when I see people state that [...]

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Making Blogging Easier with Google

October 28, 2008

There are two tools that I think people need to use more often when writing posts. They make life easier by helping you find topics to write about, and other blogs that have also written about the topic. So what are they? Simple: Google Alerts, and Google Custom Search.
Google Alerts, lets you setup keywords to [...]

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When to Follow Internet Marketing Advice

August 7, 2008

Every once in a while, I like to remind people of one simple truth. “Bloggers can be wrong, many are, and most things on the Internet are wrong.” (Hm, what a paradox, because if you take that line to heart, then I could be wrong)

I’ve noticed that many bloggers, come off with an attitude, of “I’m always right, don’t question my authoritay”. But, truth be told, that’s not usually the case.

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Why Your Small Business Needs an Active Website and Blog

July 30, 2008

In this digital era there are few businesses that do not have a website. But having a site that displays some information, one that never changes, is not the same as having a dynamic site that builds a buzz and advertises your company. So really your business doesn’t just need a website, but it needs on that is regularly updated and impresses people.

To have a good website, you’ll have to invest money and time, So what is your return? Well if done right, your return can be greater than any other single thing you could do to build your business.

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