From the category archives:

Small Business Marketing

Building an Online Presence for a Small Business

August 26, 2009
Thumbnail image for Building an Online Presence for a Small Business

One of the most annoying things is looking for a company online and finding nothing about them. I realized that when I am researching a business, if I can’t find them online, 9 out of 10 times I look for someone else.
What can you do to make sure you’re visible online, and convert consumers from [...]

7 comments Read the full article →

Small Business? Stop Wasting Time on Social Media

December 23, 2008

Is your company small enough that someone can pick up the phone and complain to the owner? Do you have a relationship with your biggest clients? Do you know their name, do they know what you look like? If you already have all of this, and most small businesses do, why are you wasting your [...]

3 comments Read the full article →

Build Your Base or Crumble

December 1, 2008

We’re in a recession and everyone’s hurting… awesome. You’ve got a few customers, but what are you doing to keep them loyal? Have you convinced them to recommend your product? Your current customers are the most important consumers. They will help you survive the recession and find new customers to grow your business.
Consider a pyramid; [...]

0 comments Read the full article →

Social Media is NOT Optional

November 24, 2008

Everyone keeps asking for a ROI or proof that social media is important. I’m here to say, if you’re a company that cares about your brand, investing in social media is a required expense. Whether you like it or not people are talking about you and you better spend the money to not only be [...]

7 comments Read the full article →

Small Businesses and Bank Accounts

September 2, 2008

When starting a small business, one of the best first steps you can have is setting up a company. Whether you do a sole proprietorship or setup an LLC, having a business gives you a load of options. I’ve already written about the perks of owning your own business, but now let’s look at what you get and where to open up a business bank account.

If you’re starting as an small business it’s tough finding a good bank. Many require a minimum requirement or have maintenance fees. Most have a maximum number of transactions, and a maximum amount allowed to be deposited each cycle. I’ve outlined 6 of the major banks, to help you better decide which account type to go with.

0 comments Read the full article →

8 Perks of Owning Your Own Business

July 31, 2008

If you’re working from home for yourself or are otherwise self-employed, but don’t have your own business, you’re missing out. Business owners gain a number of perks not available to other people.

Starting your own company is easy, but beware there are sometimes a filing fee. However, once you’re filed with both your State and the IRS, it opens up the possibility for a multitude of benefits.

1 comment Read the full article →