Posts tagged as:

Innovation Marketing

Copywriting and Social Media: Making the Connection

October 28, 2009

This is a guest post by Angie Haggstrom, an exceptional copywriter, coach, and content consultant.
You can spend years crafting the perfect social media strategy, and you can network the hell out if it, but if you don’t incorporate the right copywriting techniques, all will be lost. No, I’m not saying you have to create all [...]

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Why Aren’t You Investing in Innovation?

September 25, 2009
Thumbnail image for Why Aren’t You Investing in Innovation?

One side effect of TV and Internet is that people as a whole have become tired of waiting. We want change, we want something new, and it’s become harder to impress consumers. With that in mind, what are you doing to stay ahead?
Innovation no longer applies to just the product. Businesses must think of new [...]

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